Bid Optimization

Our free Bid Optimization Tool will give you a full breakdown of your ad group and keyword metrics along with recommended bid moves (including what keywords to set as negative).

This information can be sorted in the tool which can also be exported to a spreadsheet for further analysis.

Simply download your Search Term report from last month in Seller Central or your Advertising Console. Go to Advertising -> Campaign Manager -> Advertising Reports. Select Sponsored Products, Report Type: Search Term, Report Period: Last Month and Data Unit: Total.

After pulling your search term report, you can upload it in the box below to perform your full bid optimization review.

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