Brand Marketing

Increase brand visibility and capture consumer interest with Streamline

As retail media experts we understand the modern marketing funnel. Harnessing first-party & intent data to implement top-of-funnel tactics, here’s how we ensure you are making the right impression:

Data Driven by Intent

We craft audiences based off the most powerful intent data available. This includes first-party data available through retailers such as Amazon and Walmart, browsing insights courtesy search engines, preferences according to social interactions, and more.

Next-Level Audience Segmentation & Targeting

Every brand is unique, and we understand the importance of a personalized approach to help you capture more market share effectively.

Demographic

Age, gender, income, household makeup, education, occupation & more

Competitor

Audiences built based on people who previously purchased or viewed a competitor product.

In-market

Based on someone’s shopping behavior on Amazon. Examples include in-market for bathroom fixtures, hot tub accessories, baby girls’ shoes, indie beauty products, etc.

Lifestyle

Created based around ongoing online behavior. Examples include Chevrolet Traverse owners, Cable subscribers, Online grocery shoppers, Premium Shoppers of Fashion, Golf Purchasers, etc.

Contextual

Reach customers during moments of high intent based on browsing and searching signals

Geo-fencing

Location-based targeting that allows you to advertise to mobile users in a specific area.

Analysis & Adjustments

Equally important as building and targeting the right audience is measuring and understanding the impact. Audiences should be constantly evolving and segmented based on actions taken by the customer. We harness advanced tools and clean room data analytics to create an iterative targeting process. First-touch attribution, customer journey analysis, frequency insights, and overlap reports are among our standard deep dives for upper funnel tactics.